Glossary articles
Every guide on Glossary, in one place.
What Is Share of Voice in AI Search?
Share of voice in AI search is how much of an AI answer is your brand versus competitors. Here's what it means, why it matters, and how it differs from mention rate.
What Is an AI Citation?
An AI citation is a source an assistant links to behind its answer. Here's what it means, how it differs from a mention, and why it maps your AI visibility gaps.
What Is AI Sentiment?
AI sentiment is how positively or negatively an AI answer frames your brand. Here's what it means, why framing beats a bare mention, and how it's tracked.
What Is an AI Visibility Score?
An AI visibility score is a single number summing up how visible your brand is across AI answers. Here's what goes into it and why it needs a confidence band.
What Is Prompt Tracking?
Prompt tracking means monitoring a fixed set of buyer questions in AI answers over time. Here's what it is, why one check isn't enough, and how it differs from rank tracking.
What Are Google AI Overviews?
Google AI Overviews are the AI summaries at the top of search results. Here's how they work, why they matter for visibility, and how to show up in them.